"Do you have the experience or the background?"
With this question it's kind of hard to explain. A lot of us didn't go to school for Journalism. We didn't go to school for English. We didn't go to school...well period.
My college background is psychology with a minor in women's studies. You would think psychology is something you would use as a copywriter, and you do to a point, to a certain extent, but I was trained in clinical psychology and not necessarily just the ability to to persuade and figure people out. It's in there but it's very subtle compared to what I do now.
So with copywriting I took a personal development course just like many of the things out there, and you learned on your own. You further your education by reading books, by finding other writers that you like and do doing rote writing.
You learn what you need to know to write the best copy that you can provide. And every employer, every client, everybody that you write for they're going to have different standards and your work may not be what they're looking for exactly. But then you will find others who fit the mold.
They'll appreciate what you've been doing. So keep your head up whether someone asks you whether or not you have the experience or the background in something, learn what you need to learn so that you do have that experience if necessary.
But just know that as you get going you will find the clients and you will find the individuals who like your writing style and you know that you can help them out.
Eva is a marketing copy and content writer. Her goal is to help businesses set themselves apart and grow!
Marketing and Content Copywriter | Small Business, Real Estate Brokers, Agents, Investors, Property Management, Builders, Proptech | Appleton WI