Have you ever had a conversation with someone and you know you talked business, it went well for both of you, you have a good feeling afterward but you know they won’t head your advice.
This was what my meeting was like yesterday.
Great conversation. A lot of questions about social media in a highly regulated industry.
But I have my doubts he will help himself and follow through. Not because I doubt him. I don’t think he’s a content marketing believer.
Here’s the thing. So many of us grew up when TV and radio were the kings and queens of the advertising world. While they have their place, they have been dethroned.
Content marketing is the new king.
You may not agree and that’s fine but the stats speak for themselves.
According to content marketing company Brafton, “The trend of shifting more marketing dollars to digital channels will continue into the foreseeable future, with The CMO Survey projecting spend on digital marketing to increase from 44 percent of marketing budgets to 54 percent by 2024.”
They are also saying, “According to information from Marketing Charts, digital advertising in the U.S. is now a $30 billion larger market than TV advertising."
THAT SHOULD BLOW YOUR MIND!
The problem with that is if you are doing nothing now, your results are SUPER NOTHING!
Even a small start can have a big impact.
Let’s talk about moving the needle on your content marketing efforts today. To see my base packages visit my website
Everything is customized according to my client’s needs. These packages are to give you an idea of the type of investment you’ll be making in yourself.
I know you’re worth more than SUPER NOTHING. Let’s get started today!
Eva is a marketing copy and content writer. Her goal is to help businesses set themselves apart and grow!