Prospects are NOT Buyers...

Have you ever had that moment when you have to just shake your head, knowing that even though your coach tried to tell you not to work with untested leads, lists, or groups, you went ahead and did it anyway? Yep, that is what has happened now over and over again because I want to help people get sales.  Now, don't get me wrong, some sales tests have produced sales, while others have failed miserably. Thank goodness, I run these test on my time and dime without any work on my partner's part. 

This falls under the I should have listened to my coach category!

Don't get me wrong; some sales tests have produced sales, while others have failed miserably. Thank goodness, I run these tests on my time and dime without any work on my partner's part. Otherwise, I can only imagine the frustration if they paid for this service upfront and got these results. I know businesses do it all the time by running ads and marketing campaigns, but I would feel horrible if I was running those accounts and not getting them results. 
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The flip side of the quarter

So, what has been working, just as my coach preaches- working with buyers lists,  groups that have sold products and services to their members, newsletters that have a sales track record, social media influencers who are already selling.

The point is to work with people who are doing well. So well that they really don't need my services. Unless they want to get back to doing what they love to do and get away from the sales side. For those partners I can bring in a separate income stream from what they are already doing:

• with no upfront fee
• with their current marketing IP 
• with their courses, products, and services

And complete outside of any of their sales efforts, and becoming a separate arm of business that works with them to bring in profit.  

I want to help everyone

While that is 100% accurate and honest, it is not realistic. 

Some partners are not a good fit. We don't jive. I'm peanut butter, and they are mustard; we just don't make a good combo. Both work well separately in the right sandwich, but just not together in this one and that's ok. 

The best partners that I have helped bring in sales for are the ones who have an active list of buyers. They communicate often and the audience knows, likes, trusts, and has purchased from them in the past. The offer could be the same, different, an upsell or an affiliate offer. With an active buyers list there are always people waiting in the wings to be communicated with in the right way to answer their questions, objections, or speak to their present pain and help walk them toward a solution in conversation. 

Who do you know who is busy and bringing in the sales but wants to get back to the part of their business they really love? If you have anyone in mind, we should talk! I won't make any promises - as you've seen some tests have been great while others have been complete bombs. But if I can help to keep their audience happy by serving them, it's a win-win-win.